CUSTOMER EXPERIENCE (CX) STRATEGY CONSULTING

User Experience Audits

Bring Clarity to those Hidden UX Challenges

Take a deep dive into the experiences of your users—uncover blind spots, identify roadblocks, and chart a course for exceptional customer experiences.

user-experience-audits-challenge

The Challenge

Getting a deeper understanding of user experiences to drive meaningful improvements with business impact

Experience BlastX

Discover what drives user perceptions and behavior with your brand and use it to elevate the experiences your provide

user-experience-audits-solution

Experience a Different Kind of Consultancy

goals icon
Your Experience with Us Matters

You’re the hero of this story. We’re here to offer our expertise, helping lay a foundation of sustained meaningful experiences for you and your customers. We also promise a bit of fun along the way.

impact measure success icon
Impact Is Our Measure of Success

Your demonstrated success is rooted in our “Make Your Mark” purpose. The impact realized must be measurable, meaningful, unlock value, and set the stage for a brighter future. This is non-negotiable.

partnership icon
Partnerships Are Forged

You need a partner that’s ready to carry the load and is accountable along every step of the journey. We wouldn’t have it any other way.

expertise icon
Expertise, Trust, and Tenacity Work in Concert

You expect expertise. Trust and tenacity are harder to come by these days. Fortunately, we’ve been giving clients all three and unabashedly doing the hard things and getting our hands dirty since 1999.

evolve together creating real progress icon
We Evolve Together, Creating Real Progress

Your victories inspire us. As you elevate customer experiences, we celebrate with you, keeping a keen eye on the next innovation, the next opportunity to grow. We’re with you every step of the way.

User Experience Audit Expertise & Impact

Our UX consultants help bridge the gap between data and design. Through a user experience audit, our consultants uncover usability gaps, friction points, and opportunities to create seamless, customer-first experiences that drive real business results.

strategic goal alignment icon

Strategic Goal Alignment

Expertise: Leading design-thinking workshops to align business goals, key personas, and UX priorities.

Impact: Define clear success criteria to ensure your UX initiatives deliver measurable results.

customer data analysis icon

Customer Data Analysis

Expertise: Using quantitative and behavioral data to pinpoint friction points and optimize user journeys.

Impact: Replace guesswork with data-driven insights that create seamless, intuitive experiences.

benchmarking icon

Heuristic & Competitive Benchmarking

Expertise: Evaluating usability and competitive positioning to ensure your UX meets customer expectations.

Impact: Gain a strategic edge with usability insights that enhance experience and differentiate your brand.

roadmap icon

Actionable UX Roadmap

Expertise: Translating customer insights into a prioritized roadmap that improves UX and supports business goals.

Impact: Execute with confidence—aligning UX enhancements to real business outcomes.

Creating Positive Outcomes that Matter

55%

Decrease in User Friction

73%

Increase in Pricing Clarity

16%

Increase in Order Rate

WHAT CLIENTS EXPERIENCE

blastx_quote_icon

The team at BlastX is data-driven and believes in proving their insights through experimentation. The team gave us an outsider view of our website and helped make small changes that had a big revenue impact.

Mustafa-Hassan-HelloSign2

Mustafa Hassan
Marketing Analytics Manager
HelloSign

Leading-Appliance-Retailer-1200x1200

This national company was concerned their digital experience wasn't meeting customer expectations and as a result, having a negative impact on transactions (order rate).

How We Do It

Create Alignment

We lead with workshops that accelerate alignment of user experience business objectives and priorities for stakeholders across your company.

Conduct Research and Analysis

In this phase we'll Run quantitative data analysis of the on-site experience, focusing on key areas of friction and funnel opportunities. We'll also conduct UX heuristic evaluations of the on-site experience. Finally, we'll analyze the competition and the competitive landscape to discover the strengths and weaknesses of your competitors and benchmark user expectations within the industry.

Deliver Complete Go-Forward Plan

We synthesize key insights, craft recommendations, and build a roadmap for execution that enables your team to prioritize efforts for maximum impact.

Helping Clients Evolve

Experience the power of BlastX

Leverage our consultants’ expertise through a focused UX audit, workshop, or advisory engagement—designed to assess, validate, and optimize key user interactions without the commitment of a full-scale initiative.

design thinking workshops
Ideation Workshops

Align teams and uncover key UX opportunities with a hands-on workshop designed to evaluate usability, identify friction points, and prioritize experience improvements.

audit
Audits

Kickstart your UX optimization with an initial audit that evaluates usability, uncovers friction points, and pinpoints key areas for improvement.

advisory services
Advisory Services

Get expert UX guidance through advisory services that help you assess, refine, and prioritize experience improvements for maximum impact.

Key Partnerships

We've partnered with more than 50 leaders in marketing and analytics technologies to help you advance your data-driven user experience (UX) initiatives

Alex Molineux
25 Years of Mastery

UX Consulting Spotlight

Alex Molineux

With a decade of experience in digital experience and analytics, Alex is a seasoned consultant who helps brands turn data into action. He serves as a trusted consultant to clients looking to refine their digital strategies, improve user experiences, and drive impactful personalization and experimentation programs.

Starting his career in digital analytics strategy and implementation, Alex mastered the art of gathering and analyzing data to uncover meaningful insights. Now, he applies that expertise to testing and personalization, ensuring businesses not only understand their users but also create experiences that truly resonate. As the leader of the Optimization practice at BlastX Consulting, he guides a team of strategists and developers in delivering high-impact testing and personalization solutions that move the needle for clients.

Hailing from the UK, Alex finds balance outside of work running along the seafront in Hastings. When he’s not helping brands optimize their digital experiences, he’s soaking up time with his wife and young child—his greatest source of inspiration.

Experience BlastX and become aCX trailblazer.friction fixer.journey architect.customer whisperer.loyalty builder.

Customer Experience Strategy Consulting Services

Develop a human-centered strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.

CX Strategy Design Icon

CX Strategy
and Design

digital strategy icon

Digital
Strategy

Customer Journey Mapping Icon

Customer Journey Mapping

Customer and User Research icon

Customer and User Research

User Experience Audit icon

User Experience Audits

voice of customer icon

Voice of Customer (VoC)

Personalization and Experimentation Icon

Personalization and Experimentation