CUSTOMER EXPERIENCE(CX) STRATEGY CONSULTING

CX Strategy Design

Make Every Customer Interaction Feel Effortless

Great experiences aren’t accidental—they’re designed. Remove friction, build trust, and create moments that keep customers coming back.

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The Challenge

Developing a customer-centric experience strategy that addresses both organizational goals and customer needs

Experience BlastX

See your Customer Experience (CX) strategy come to life with an actionable roadmap that delivers a compelling narrative, a detailed business case, and prioritized initiatives aligned with your business goals and aspirations

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Experience a Different Kind of Consultancy

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Your Experience with Us Matters

You’re the hero of this story. We’re here to offer our expertise, helping lay a foundation of sustained meaningful experiences for you and your customers. We also promise a bit of fun along the way.

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Impact Is Our Measure of Success

Your demonstrated success is rooted in our “Make Your Mark” purpose. The impact realized must be measurable, meaningful, unlock value, and set the stage for a brighter future. This is non-negotiable.

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Partnerships Are Forged

You need a partner that’s ready to carry the load and is accountable along every step of the journey. We wouldn’t have it any other way.

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Expertise, Trust, and Tenacity Work in Concert

You expect expertise. Trust and tenacity are harder to come by these days. Fortunately, we’ve been giving clients all three and unabashedly doing the hard things and getting our hands dirty since 1999.

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We Evolve Together, Creating Real Progress

Your victories inspire us. As you elevate customer experiences, we celebrate with you, keeping a keen eye on the next innovation, the next opportunity to grow. We’re with you every step of the way.

CX Strategy & Design Expertise & Impact

BlastX consulting expertise turns CX vision into action—cutting through complexity to create strategies that drive real impact and lasting growth.

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CX Strategy Audit & Gap Assessment

Expertise: Uncovering gaps in your current CX approach to build a data-driven, high-impact strategy.

Impact: Gain a clear roadmap to elevate customer experiences, turning blind spots into opportunities for growth.

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CX Vision & Future State Workshop

Expertise: Leading cross-functional workshops to co-create a bold, customer-first CX vision.

Impact: Align teams under a shared vision that fuels innovation, satisfaction, and business success.

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CX Roadmap Architecture

Expertise: Building a strategic, step-by-step roadmap to transform CX goals into reality.

Impact: Move from ideas to execution with a prioritized plan that delivers measurable impact.

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CX Roadmap Execution

Expertise: Driving CX transformation by aligning teams, implementing key initiatives, and optimizing digital experiences.

Impact: Turn strategy into action—enhancing customer journeys through data, technology, and seamless execution.

Creating Positive Outcomes that Matter

15%

Increased Revenue

20%

Lower Costs to Service Customers

3x

Competitive Advantage as CX Leader

WHAT CLIENTS EXPERIENCE

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If you’re a business leader seeking top-level experts to help you build strategy and execution around your data and marketing, these are the people you need to talk to.

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Tyler Vaughn
Chief Digital Officer
Whitetail Properties

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A national automotive brand sought to improve the digital experience for users looking to personalize their vehicle search.

How We Do It

Conduct Customer-Centric Analysis

We approach each of your key CX focus areas from the customer point of view. We then immerse ourselves in your business environment, using our research-based methodology to gain a complete current state understanding and context of your organization’s people, culture, and technology.

Create a CX Foundation

We construct a baseline framework of understanding based on your business pain points, digital technology, business objectives, and future experience aspirations.

Craft Your Ideal CX Future State

We leverage human-centered design thinking to co-create a vision for an optimized future state CX strategy. -Define your future state, and augment your strategy with our framework and best practices.

Helping Clients Evolve

Experience the power of BlastX

We’re ready to lead full-scale CX strategy and design initiatives, or you can experience our impact through a focused audit, workshop, or strategic advisory for a specific customer experience challenge.

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Ideation Workshops

Align your cross-functional teams with a clear CX strategy that gets everyone on the same page and moving forward.

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Audits

Audit your CX, expose the gaps, and unlock your next big opportunity for impact.

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Advisory Services

Cut through the noise with expert CX advisory—strategic guidance that turns challenges into opportunities and vision into action.

Key Partnerships

We have more than 50 partnerships to help you put your CX strategy into action

Brian McIntosh
25 Years of Mastery

CX Strategy Consulting Spotlight

Brian McIntosh

With over 20 years in management consulting, Brian McIntosh thrives on helping businesses unlock the real value of experience-led strategies. As a seasoned consultant, he works closely with clients to bridge the gap between vision and execution—turning customer insights into measurable business impact.

Before joining BlastX Consulting, Brian led North American Digital Enterprise Advisory at Avanade, a joint venture between Accenture and Microsoft. There, he built and led a management consulting team dedicated to helping brands strengthen customer relationships through data-driven insights and digital innovation.

Based in Colorado, Brian is not just a consultant but an avid outdoorsman and a die-hard Colorado Avalanche fan. When he’s not advising clients, you’ll find him hitting the trails, cheering on his team, or spending time with his wife and two grown sons.

Experience BlastX and see your CX strategycatch fire.wow customers.take flight.elevate experiences.make waves.

Customer Experience Strategy Consulting Services

Develop a human-centered strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.

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CX Strategy
and Design

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Digital
Strategy

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Customer Journey Mapping

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Customer and User Research

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User Experience Audits

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Voice of Customer (VoC)

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Personalization and Experimentation